Format News: 'Smartest Person in the World' Returns to the Netherlands, 'Nation's Dumbest' Expands to New Markets

A new prime-time reality show launches in Germany, while Korean format Bloody Game heads to Sweden. A week in unscripted content (38/2025).
Smartest Person in the World - De Slimste Mens, NPO

Celebrity quiz format 'Smartest Person in the World' by Primitives is back in daily prime time on Dutch NPO 1, with the best episodes hitting double-digit ratings at 6+ (live+7, per NMO data). The new season of 'The Best Singers' also ranks high in the Netherlands.

ProSieben Germany announces a new prime-time reality show. Starting in November, 'Die Abrechnung' (The Reckoning) will match celebrities with their arch-rivals. They'll have to work together to get through challenges. Banijay produces.

BBC Studios sells celebrity game show 'Nation's Dumbest' to TF1 (France) and MTV3 (Finland), while 'Wisdom of the Crowd' is licensed to Telecinco (Spain) ahead of its UK debut.

Korean survival format 'Bloody Game' from MBC/Banijay Entertainment has been commissioned by SVT Sweden, marking its third Nordic adaptation. Contestants must outlast rivals while living together in a secret house, cut off from the outside world.

New format 'Watch Your Back' from Talpa Studios and Kinetic Content is in production for Dutch streamer NPO Start. Celebrities will become just a number in this psychological reality game.

ContentAsia has released a report on format commissioning in Asia for H1/2025. Reality formats dominated with 42% of total shows commissioned or airing, followed by game shows at 29%. Banijay Rights and Fremantle are top exporters.

New to the Seven.One Studios catalog are 'Match My Ex', in which celebrity singles hand over the matchmaking reins to their ex-lovers, nostalgia-packed singing competition 'Play That Song Again', and the fast-paced adventure reality competition 'The Race'.

Can't Stop Media adds 'Intuition' to its portfolio. The prime-time game show features 150 contestants facing numerical questions, trying to get as close as possible to the correct answer. The show launched Saturday on France 2 with 2.2M viewers/14.2% share 4+.

Warner Bros. will distribute another French format, 'The Final Circle'. In this TF1 prime-time quiz, 50 contestants in a 360° arena face challenges that test every part of the mind — from logic and memory to language and visual skills.

Be-Entertainment introduces dating experiment 'Candid Hearts' and a pop-up notary factual format 'Money Talks'.